In the ever-evolving landscape of e-commerce, businesses are recognizing the imperative need for advanced technological solutions to meet evolving customer demands and market trends. Manual management of e-commerce operations is not only time-consuming but also prone to errors, potentially impacting customer experience. Enter Salesforce for Retail, a robust solution designed to streamline and automate the entire sales process, providing retailers with the tools to enhance customer relationships, optimize workflows, and track leads and sales activities in real-time

Common Challenges Faced by Retail Businesses

Shifting and Evolving Customer Habits

Rapidly changing customer expectations require seamless retail experiences both online and in-store. Salesforce for Retail addresses this challenge by capturing and sharing customer feedback, enabling businesses to make necessary adjustments and transformations.

Optimizing Omnichannel

The rise of e-commerce and expedited shipping has increased customer preference for online shopping. Salesforce Commerce Cloud offers a solution by integrating omnichannel strategies, resulting in a 90% higher customer retention rate for businesses.

Supply Chain Disorder

The COVID-19 pandemic has significantly disrupted the retail supply chain. Salesforce Commerce Cloud helps by strengthening supply chain stability through effective risk-management practices and forecasting.

The Capability to Keep Customers Loyal

In a competitive market, retaining customers requires delivering exceptional experiences. Salesforce for Retail focuses on customer experience to build loyalty, emphasizing the importance of making customers feel valued and appreciated.

Concerns about the Security of Data

Utilizing customer data for enhanced experiences must be done responsibly. Salesforce Commerce Cloud addresses data security concerns by emphasizing collaboration with reliable managed service providers to implement robust data security measures.

Siloed Marketing Networks

Managing fragmented data across multiple platforms is a challenge. Salesforce Commerce Cloud aids retailers in strategically organizing marketing teams, aligning and integrating strategies across various channels for efficient data management and utilization.

Salesforce Commerce Cloud – A Solution for All the Problems of Retailers

Salesforce Commerce Cloud is a sophisticated e-commerce solution crafted to meet the unique needs and challenges of online retail businesses. Leveraging cloud technology and multi-tenant architecture, Salesforce for Retail enables businesses to create intelligent shopping experiences across various channels, including social media, websites, physical stores, and mobile devices.

Salesforce Commerce Cloud – Key Features

Commerce Platform and Portals

Provides user-friendly templates, developer tools, and commerce APIs to create e-commerce websites without coding expertise. Offers engaging loyalty programs and tracks customer behavior statistics for personalized shopping experiences.


Effortlessly manages substantial traffic peaks and user demand, adjusting provisions to accommodate additional requirements during periods of high demand.

Auto Upgradation

As a Software-as-a-Service (SaaS) platform, continuously introduces innovative features and functionalities seamlessly accessible through the administration panel.

Mobile Optimization

Prioritizes mobile optimization, engaging global mobile audiences, improving sales opportunities, and providing seamless shopping experiences on any device.

Product and Order Management

Empowers efficient product and order management, maximizing the value derived from Commerce Cloud, optimizing operations, and ensuring a seamless end-to-end customer journey.

Einstein AI

Integrates artificial intelligence for personalized shopping experiences, creating meaningful connections with customers and driving exceptional engagement.

Reports and Dashboards

Provides robust analytics and reporting capabilities, transforming data into visually appealing representations for informed decision-making.

Salesforce Commerce Cloud – Key Benefits

Experience Personalized Shopping

Delivers personalized shopping experiences through intelligent product suggestions, predictive sorting, and advanced search recommendations.

Improved Market Prediction

Utilizes Einstein AI for real-time predictions, data-driven insights, and streamlined workflows, gaining a competitive edge in the e-commerce landscape.

Seamless Omnichannel Experience

Establishes omnichannel experiences by combining sales, order management, inventory management, conversions, and marketing campaigns into a single SaaS solution.

Rich Mobile Experience

Addresses the growing demand for mobile-first experiences, connecting with global mobile audiences, and improving sales opportunities.

A/B Testing

Boosts engagement and conversions through integrated targeting and A/B testing tools, identifying successful campaigns and prioritizing effective marketing initiatives.

Analytics and Reporting:

Provides valuable performance insights, allowing businesses to make informed decisions and optimize e-commerce strategies.

Salesforce Commerce Cloud – Pricing

Salesforce Commerce Cloud adopts a GMV (Gross Merchandise Value) system, where businesses pay a percentage based on the value of products sold within a designated period. The pricing model includes two options: Salesforce B2C Commerce and Salesforce B2B Commerce, tailored to diverse business needs.


To further explore the transformative potential of Salesforce Commerce Cloud for your e-commerce business, it’s crucial to establish a direct line of communication. Our team of experts is ready to assist you in harnessing the full power of this platform to elevate your online presence and drive business growth.

Feel free to reach out to us for personalized consultations, demonstrations, and answers to any queries you may have. We understand the unique challenges and opportunities in the e-commerce landscape, and our dedicated professionals are here to guide you every step of the way.

Contact us today to unlock the true potential of Salesforce Commerce Cloud for your business. Whether you’re aiming to optimize your marketing strategies, enhance mobile experiences, or predict customer behavior, we’re here to help you achieve your e-commerce goals. Revolutionize your online presence and stay ahead in the competitive digital market with Salesforce Commerce Cloud.