loader
Mailchimp Salesforce Integration | Two-Way Contact & Subscription Sync — SyncMailChimp by Tenetizer
Salesforce + Mailchimp Integration

Keep Salesforce and Mailchimp in sync, automatically, both ways.

SyncMailChimp connects Contacts, subscriptions, and tags between Salesforce and Mailchimp, and puts a live Mailchimp panel right on the Contact record — so no one re-keys a subscriber, misses an unsubscribe, or logs into Mailchimp just to check a tag.

Live in 3–5 business days · Works with any Mailchimp plan with API access · Full-time support included

Salesforce and Mailchimp two-way sync overview Salesforce Contact syncing to a Mailchimp audience member, with subscription status, tags, and unsubscribe events flowing between the two systems. Salesforce SF Contact Tag: Donor 2026 Email + SMS opt-in Mailchimp MC Audience member Tag: Donor 2026 Subscribed contact + tags subscribe / unsubscribe Lightning panel on the Contact shows this, live
What SyncMailChimp does

One tile, five jobs, zero manual re-entry

Everything below runs on Salesforce automation and the Mailchimp API — no spreadsheets, no manual exports, no double data entry between your CRM and your audience.

1

New Contact → Mailchimp

The moment a Contact is created (or meets your criteria) in Salesforce, they're added to the right Mailchimp audience automatically.

2

Email & SMS subscription sync

Whichever channel a Contact opts into in Salesforce, email, SMS, or both, is set as their subscription status in Mailchimp.

3

Salesforce tags → Mailchimp

Tags and segment membership on the Salesforce Contact are pushed onto the matching Mailchimp audience member, so campaigns can target on them.

4

Mailchimp changes → Salesforce

Subscribes, unsubscribes, and status changes made in Mailchimp flow back into the Contact record within minutes.

5

Bidirectional, not one-way

Both systems stay the source of truth for what they're best at — Salesforce for the relationship, Mailchimp for the send.

A live Mailchimp panel, right on the Contact

A Lightning Web Component on the Contact page shows that person's Mailchimp status, tags, and recent activity — a read view pulled straight from Mailchimp, so your team never has to open a second tab to check it.

How it works

The full sync, in one picture

Salesforce owns the relationship data and pushes it out; Mailchimp owns delivery and reports engagement back in. The Lightning component reads Mailchimp live, without storing a copy in Salesforce.

SyncMailChimp data flow diagram Diagram showing a new Salesforce Contact triggering a Mailchimp audience member creation, subscription and tag sync flowing to Mailchimp, subscribe and unsubscribe events flowing back to Salesforce, and a Lightning component reading Mailchimp data live for display on the Contact page. Salesforce 1 · Contact created or subscription field changes Flow / Apex trigger Mailchimp API callout 4 · Contact field updated on subscribe / unsubscribe Mailchimp 2 · Member created / updated 3 · Tag + subscription set email and/or SMS Webhook on subscribe / unsubscribe Contact Page Mailchimp panel (LWC) Status: Subscribed Tags: Donor 2026, VIP Last opened: 2 days ago read live from Mailchimp — nothing duplicated in Salesforce live read

Maroon = Salesforce → Mailchimp · Yellow = Mailchimp → Salesforce · Dashed = live read by the Lightning component

Pricing

One flat price. No subscription.

Most integrations charge you monthly to keep two systems talking. SyncMailChimp is a one-time build, with support included for as long as you're running it.

SyncMailChimp — full build
$1,000 one-time
  • Contact → Mailchimp sync
  • Email + SMS subscription sync
  • Salesforce tags → Mailchimp audience
  • Subscribe/unsubscribe → Salesforce
  • Lightning panel on the Contact page
  • Full-time ongoing support, included

Book a free setup call
FAQ

Questions, answered

What exactly syncs between Salesforce and Mailchimp?

Five things, out of the box: new Salesforce Contacts get added to Mailchimp, email and SMS subscription status flows into the right audience, Salesforce tags/segments get pushed onto the matching Mailchimp member, Mailchimp subscribe/unsubscribe events flow back into Salesforce, and a Lightning component on the Contact page shows that member's live Mailchimp data.

Is the sync really two-way?

Yes. Salesforce pushes new contacts, subscriptions, and tags out to Mailchimp, and Mailchimp pushes subscribe and unsubscribe events back into Salesforce, so both systems stay accurate without anyone updating two places by hand.

Does this handle SMS subscriptions, or only email?

Both. Whichever channel a contact opts into in Salesforce, email, SMS, or both, is reflected as the matching subscription status on their Mailchimp audience member.

What happens in Salesforce when someone unsubscribes in Mailchimp?

Mailchimp sends the event to Salesforce automatically, and the Contact's subscription status is updated within minutes, so your sales and support teams never email someone who has opted out.

What does the Contact-page Mailchimp component actually show?

A lightweight Lightning component embedded directly on the Contact record that displays that person's live Mailchimp status, tags, and recent activity, without anyone leaving Salesforce or logging into Mailchimp separately.

Which Mailchimp and Salesforce editions does this work with?

It works with any Mailchimp plan that exposes API access, Essentials and above, and any Salesforce edition that supports Flow and Lightning components, including Sales Cloud, Service Cloud, Nonprofit Cloud, and NPSP orgs.

How long does setup take?

Most orgs are live within 3 to 5 business days: connecting the accounts, mapping fields and tags to your existing audience, and confirming the sync in a sandbox before it goes live.

Is $1,000 really the total cost?

Yes, $1,000 is a one-time setup fee that covers the full build: contact sync, subscription sync, tag sync, unsubscribe sync, and the Lightning component, plus ongoing support to keep it running as your Salesforce org and Mailchimp audience evolve.

What's included in the ongoing support?

We monitor the sync, fix failures, and adjust field or tag mappings as your Contact fields, record types, or Mailchimp audiences change, so the integration keeps working without you needing an admin dedicated to it.

Stop copying contacts between Salesforce and Mailchimp

One flat fee, live in under a week, and support included for as long as you need it.

Get SyncMailChimp — $1,000
SyncMailChimp is built and supported by Tenetizer Technologies · Mailchimp is a registered trademark of The Rocket Science Group LLC, used here to describe integration compatibility only.