🏡 Skip Tracing in Real Estate
What is Skip Tracing?
Skip tracing is the process of finding people—often property owners, tenants, or leads—whose contact details are missing, outdated, or difficult to track down. In the real estate world, it’s a game-changer for agents and investors who want to uncover off-market opportunities, connect with absentee landlords, or reach potential sellers who aren’t easily found through traditional channels.
How Skip Tracing Works in Property Acquisition and Real Estate Investment?
The process involves pulling data from various sources — public records, phone directories, utility bills, credit headers, and online databases — to identify accurate phone numbers, addresses, and emails of property owners. When integrated with CRM systems like Salesforce, skip tracing becomes not just an information hunt but a powerful lead enrichment strategy.
💡 Why Skip Tracing Matters in Salesforce Real Estate CRM
Finding Missing Leads and Property Owners
Inconsistent data is one of the biggest challenges in real estate lead management. Skip tracing helps fill in those gaps by adding verified owner information directly into your Salesforce database.
Enhancing Lead Accuracy for Real Estate Agents
Accurate contact information reduces bounced emails, wrong calls, and wasted effort — ensuring your sales team focuses only on qualified and reachable prospects.
Automating Follow-ups and Outreach with Salesforce Integration
When skip tracing data flows automatically into Salesforce, workflows can trigger personalized follow-ups, assign leads to agents, and initiate campaigns instantly — without manual intervention.
🧩 Top Skip Tracing APIs to Connect with Salesforce
1. RealEstateAPI
A wide range of property-data endpoints including Property Search, Property Detail, Parcel Boundary, and Skip Trace. RealEstateAPI.com+4Real Estate API+4RealEstateAPI.com+4
The Skip Trace API and a “Bulk SkipTrace” endpoint let you pull owner contact information (phone, email, address) at scale. RealEstateAPI.com+2Real Estate API+2
Developer-friendly features:
REST endpoints, JSON format.
Bulk operations (up to 1,000 records in single request for some bulk endpoints) RealEstateAPI.com+2RealEstateAPI.com+2
Data warehouse-style coverage for US real estate (157+ million properties) Real Estate API+1
Good ratings among developers: 4.9/5 based on 24 reviews on G2.
2. SkipEngine
Skip Engine provides advanced property owner lookup and data enrichment capabilities. It uses verified sources to return accurate phone numbers, emails, and address history.
🔹 RESTful API for real-time data updates
🔹 Ideal for large real estate databases
🔹 Highly secure and compliant with U.S. data regulations
3. IDI Core
IDI Core offers enterprise-grade identity resolution and contact verification. It’s ideal for larger real estate firms or compliance-driven environments.
🔹 Real-time data match and enrichment
🔹 Supports complex data workflows
🔹 Ensures strict compliance with privacy standards like CCPA and GDPR
4. BatchSkipTracing API
A leader in skip tracing automation, BatchSkipTracing offers fast and accurate data results.
🔹 Perfect for agencies managing hundreds of property leads
🔹 Provides deep owner intelligence data
🔹 Easy to integrate with Salesforce using custom Apex connectors
5. REISkip API
REISkip specializes in batch and real-time property owner searches. It’s a favorite among real estate investors and wholesalers.
🔹 Delivers multi-source verified data
🔹 Bulk data upload capabilities
🔹 Seamless Salesforce integration for lead enrichment
📍 How Tenetizer Helps
Tenetizer specializes in Salesforce API integrations tailored for real estate businesses.
From API setup to automation flows, we deliver secure, scalable, and compliant skip tracing solutions inside Salesforce.
📩 Want to automate your real estate lead management?
Reach us at contact@tenetizer.com for a consultation.
FAQs
1. What kind of data can skip tracing APIs return?
Owner names, phone numbers, email addresses, property addresses, and sometimes relatives or business associates.
2. Are these APIs legal to use for real estate lead generation?
Yes — when sourced and used according to compliance laws like TCPA and CCPA.
3. Can Tenetizer integrate multiple skip tracing APIs at once?
Absolutely. We can build a unified interface that merges results from several APIs into Salesforce.
4. How long does integration typically take?
Depending on API complexity, integrations are usually completed within 2–4 weeks.
5. Is the data secure during and after migration?
Yes. We follow strict encryption, access control, and auto-deletion policies for all client data.